Review: Sobe Primed & Proper

Before Purchase: Grey of Gothique wrote a rave review for this primer, saying she liked it more than Urban Decay Primer Potion (and her swatch photos backed it up). I thought I would try comparing it to my preferred primer, Too Faced Shadow Insurance.

Price: The bottle is sold for $10.99 USD and contains 0.5 oz of product.

Packaging: Primed & Proper comes in a tiny oval squeeze bottle; I’ve seen indie bath and body companies selling lotion in bigger bottles of this type.

Ingredients: aloe barbadansis juice, cyclomethicone, capric/caprylic triglycerides, dimethicone vinyltrimethyl crosspolymer, dimethicone, vitis vinifera oil, camellia sinesis oil, silica, squalane, cetyl alcohol, vitamin E, sodium hydroxymethylglycinate. I have to note that the ingredients list is ridiculously hard to read on the tube (tiny, fuzzy print), and I did not see it on Sobe’s website, so I doublechecked it against the ingredients list Grey published awhile back.

The Product: Let’s look at how the Primed & Proper compares to TFSI.

Sobe Primed & Proper vs. Too Faced Shadow Insurance

Now, swatches!

Sobe Primed & Proper vs. Too Faced Shadow Insurance

Sobe Primed & Proper vs. Too Faced Shadow Insurance

Sobe Primed & Proper vs. Too Faced Shadow Insurance

Intrigued, I decided to try using it under my eye makeup. Oh, the things I do for this blog.

Sobe Primed & Proper After 1 Hour

Sobe Primed & Proper After 4 Hours

Sobe Primed & Proper After 7 Hours

Frankly, I’m glad that I was smart enough to do the test run on a day I stayed home, because I would have been embarassed to leave my house with that mess on my face.

Final Thoughts:

  • Was I happy with my purchase? Of course not.
  • Would I purchase Sobe Primed & Proper again? No; it must not work for people with oily eyelids. Truth be told, the formula is very much like body lotion in consistency, feel, et cetera, so I questioned its ability to last on me.
  • Rating? 0.5 out of 5 stars.